About Us

Our Story

As a world leading private-label manufacturer of pet and personal care products we deliver unrivalled levels of competency and service. Established in 1999, millions of Group55 products have been sold to customers in over 50 countries worldwide and for almost 20 years we have been developing our own successful, award-winning, brands that have been supplied to all retail channels. It is our complete understanding of the process needed to take an idea to finished product that enables us to work collaboratively with brand owners and retailers to provide multi-disciplinary, full turnkey private label solutions.

Vision, Mission & Values

Vision: To be the leading company brand owners from around the world trust to develop and deliver innovative products that beautify, protect & care for their customers.

Mission: To provide solutions.


Integrity – Honesty and trustworthiness is at the forefront of our business

Understanding – A considered approach to all projects and an appreciation of all requirements

Commitment – A dedicated team of multi-disciplinary professionals ensuring a flawless service

Quality – To provide products and services of the highest standard in line with good working practices

Our Brands

We’re proud owners of a number of multi-award winning brands in animal care and pest control – please click here to read more about our brands.

We also offer a huge range of Private Label solutions to retailers and brand owners who rely on our expertise to deliver full turnkey solutions.