August 2015

The rise and rise of Group55, the company behind Animology is showing no signs of slowing down. With their half year trading up more than 40% LFL against the first half of 2014 it is apparent that their investment in marketing is continuing to deliver...

The UK’s multi-award winning pet product brand, Animology has recently been launched to the American market in an exclusive deal with one of the largest US pet specialist retailers, Petco, who have over 1100 stores across the United States. With Animology products already being enjoyed by...

Group55, the company behind Animology has claimed its fourth major industry award in two years after winning the Exporter of the Year category and taking silver in Product Innovation of the Year for the new Animology Clean Sheets, at the PetQuip awards 2014. The PetQuip awards...